Hotwire (4)

Hotwire is a prominent online travel company that has revolutionized the way people find and book travel accommodations and services. Founded in 2000, Hotwire operates as a subsidiary of Expedia Group, one of the world's largest online travel companies. Hotwire's unique business model is centered around offering travelers deeply discounted prices on hotels, rental cars, and vacation packages by leveraging a concept known as "opaque booking."

Opaque booking means that Hotwire provides travelers with information about a hotel's general location, star rating, and amenities without disclosing the specific hotel's name until after the booking is made. This innovative approach allows hotels to fill unsold rooms without diluting their brand image through public price reductions, while travelers can enjoy significant cost savings on their bookings.

Hotwire's user-friendly website and mobile app make it easy for travelers to search for and compare various options, and its "Hot Rate" deals have become synonymous with budget-conscious travelers looking for exceptional value. The company has also expanded its offerings to include flight bookings and vacation packages, further enhancing its position in the online travel industry.

With its commitment to offering affordable travel options and a wide range of choices, Hotwire has become a trusted resource for millions of travelers seeking budget-friendly yet high-quality travel experiences.